No Limits

Bloorview Kids Foundation*

Case for Support

How do you get donors to contribute to a hospital when a cure is unlikely? By reframing what success means. Research revealed that kids with even the most severe disabilities do well so long as they can participate in life like the rest of us. So, the campaign for Bloorview Kids Rehab, one of the world’s most advanced pediatric rehabilitation hospitals, told the stories of kids determined to make their dreams come true. For one little girl with no legs, it meant a race through the mall. For a teen who had never moved his finger, it meant getting top score on a video game. And for a boy whose life was spent in a wheelchair, it meant playing goalie. Thanks to Bloorview’s limitless innovations, there are no limits to what kids can accomplish.

*Today known as Holland Bloorview Kids Rehabilitation Hospital Foundation.